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What is Employee Engagement?

Employee engagement is about how emotionally committed employees are to their company. In this guide, we will guide you through what it is, why it is important and how you can develop employee engagement in your organization.

What is Employee Engagement?

Employee engagement refers to employees' level of motivation, emotional commitment, and involvement in an organization. It is not the same as employee satisfaction, which is about how happy your employees are.

The employees' commitment to your business goals and values contributes to their motivation, performance, and your organization's success. 

As an employer, there are several advantages in making a work environment with a high level of employee engagement.

Why is Employee Engagement Important?

In general, the bar of creating increased employee engagement has been raised. Employees have heightened their demands for meaningful work tasks and the expectations from employees are high. If you want to attract and keep the best employees, you must have a workplace with a high level of employee engagement.

Having engaged employees pays off in the organization and in the customer experience. Often customers think of motivated employees when they think of good customer experiences. 

A high level of employee engagement shows a healthy and well-functioning organization, which will show up on the bottom line.

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Who drives employee engagement?

Employee engagement is the whole organization's responsibility. It is not only up to either the leaders, the employees, or HR. Employee engagement is a close collaboration between all three to figure out what motivates the employees and how to make the most engaging workplace. We all want purpose and meaning from our work. Together we will find and develop it.

The drivers of Employee Engagement

Improving employee engagement starts with understanding what drives it. These drivers fall into two main categories:

  • Organizational drivers like trust in senior management, company reputation, and a clear direction help employees feel aligned with the bigger picture.

  • Job-specific drivers such as meaningful work, fair pay, and growth opportunities shape how individuals experience their roles day to day.


At Ennova, our Employee Engagement Survey helps you identify which drivers matter most—so you can focus your efforts where they’ll make the biggest impact.

 

Drivers of Engagement:

  • Reputation
  • Senior Management
  • Immediate Manager
  • Co-operation
  • Job Content
  • Working COnditions
  • Remuneration
  • Learning & Development

What is an Employee Engagement Platform?

An employee engagement platform is a human resource management tool that helps you structure and track feedback from the employees – a super helpful tool for many organizations.

An Employee Engagement Platform is a will make it easier for you to work dedicated and structured with improvement of your employee engagement. 

Using an employee engagement platform can draw valuable conclusions that you may not have been able to draw yourselves by looking into the huge amount of employee feedback. 

There are many different Employee Engagement Platforms to choose between. What key features are the most important in your Employee Engagement Platform? What are the benefits of using an Employee Engagement Platform? And what should you consider when choosing your next Employee Engagement Platform?

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Mastering Employee Experience

Employee experience is a complex discipline to master. Many talk about it, but few companies have started working with it. Therefore, our book “Mastering Employee Experience” gives HR and top management 16 specific initiatives for implementing a transformation of employee experience over a 3-year period.

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How Do We Engage Our Employees?

To engage your employees, start by creating the right conditions—where they feel heard, empowered, and part of something meaningful. Engagement doesn’t happen by instruction; it happens through inclusion.

Involve employees in both successes and setbacks. Give them responsibility. Create space for growth and development. Build a culture where collaboration, recognition, and purpose are part of the daily experience.

The truth is: most employees want to be engaged. Your role is to remove the barriers—and let them.

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PEOPLE IMPACT PLATFORM

How to Measure Employee Engagement?

To develop your employee engagement, it is important to know how to measure it. Listen to your employees and get insights on which areas to improve with an Employee Engagement survey.

Using market-leading statistics, AI, and text analysis, an Employee Engagement Survey will give you specific results and customized suggestions for actions that will help your team develop your employee engagement.

Our Employee Engagement survey is developed around human behavior together with several global clients.

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Develop Employee Experience and Engagement

When you have the results from your Employee Engagement Survey, it is time to act and develop all the conditions that affect the experience.

But what do you do with very high or very low results?

We often find that it can be more difficult to maintain a good result than to improve a poor one. You should always address and work with the results of your employee engagement survey regardless of the level of perceived engagement.

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Ready to move from engagement scores to real impact?

Discover the 8 proven steps to start transforming your Employee Experience today – from securing executive buy-in to building a measurement system that actually drives action.

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FAQ About Employee Engagement

Wondering how it works? You’re not alone. Here are the ones we’re asked most often by teams exploring how our engagement survey works.

What is employee engagement, and why is it important?

Employee engagement is the emotional commitment employees have toward their work and organization. Engaged employees bring energy, enthusiasm, and creativity to their roles. This drives performance, reduces turnover, and strengthens your employer brand. It’s not just about satisfaction—it’s about purpose and connection.

How do we measure employee engagement effectively?

To measure employee engagement properly, you need more than a score. At Ennova, we use:

  • Research-based questions developed by organizational psychologists

  • Real-time dashboards for clear insights

  • Benchmarks from 25+ million global data points

  • Action-oriented feedback loops

This helps you go beyond numbers and truly understand the "why" behind the responses.

What are the top drivers of employee engagement?

Based on our research and experience, the strongest drivers include:

  • Trust in leadership

  • Professional development

  • Recognition and appreciation

  • Purpose and clarity

  • Manager support and feedback

These are measurable, actionable, and—most importantly—changeable with the right approach.

How often should we run engagement surveys?

We recommend a continuous listening approach. That means a mix of:

  • Annual strategic surveys for deep insights

  • Pulse or on-demand surveys (like our Team Talk) for timely feedback

  • Follow-up measurements to track progress

This rhythm allows leaders and HR to respond fast and steer engagement initiatives all year round.

Can we customize our employee engagement surveys?

Yes. Our platform supports customization at every level:

  • Tailor questions to business goals or current themes

  • Add modules (e.g. DEI, stress, change readiness)

  • Use smart filters and segmentation

  • Integrate with your HRIS for personalized rollouts

We help ensure the survey aligns with your strategy—not the other way around.

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How do we ensure engagement survey results lead to real change?

Great question. This is where most companies struggle. At Ennova, we support you with:

  • Manager-friendly dashboards

  • Built-in action planning tools

  • Leadership sparring and training

  • Progress tracking over time

The result? You turn insights into impact. And that’s what employees notice most.

Is leadership development part of your engagement solution?

Absolutely. Engaged organizations need engaged leaders. We offer:

  • Coaching through our LeadUp platform

  • 360° feedback tools

  • Team development workshops

  • Executive insights and strategy sessions

We help you empower leaders at all levels to own and grow engagement.

Explore the One-Stop-Shop for Engagement

Our products and solutions make up a one-stop-shop with multiple tools developed to strengthen different areas of your employee experience – so you can take targeted actions. 

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Employee Engagement Survey:
See the bigger picture

Combine leadership feedback with engagement insights to understand what drives motivation and what’s holding performance back. With clear data and built-in guidance, you’ll know where to focus to improve retention and results.

Explore
Employee Engagement Survey:
See the bigger picture

Combine leadership feedback with engagement insights to understand what drives motivation and what’s holding performance back. With clear data and built-in guidance, you’ll know where to focus to improve retention and results.

Explore
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Leadership Development:
Build capabilities that last

From targeted training to full-scale leadership journeys, we help develop the mindset and skills today’s leaders need. Whether you’re growing individuals or transforming an entire culture, we support both personal growth and organizational change.

Explore
Leadership Development:
Build capabilities that last

From targeted training to full-scale leadership journeys, we help develop the mindset and skills today’s leaders need. Whether you’re growing individuals or transforming an entire culture, we support both personal growth and organizational change.

Explore
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Team Survey:
On-demand check-ins

Turn team feedback into real results with our quick and impactful team survey. It lets you create on-demand check-ins with your team to address challenges, evaluate projects, and drive change. 

Explore
Team Survey:
On-demand check-ins

Turn team feedback into real results with our quick and impactful team survey. It lets you create on-demand check-ins with your team to address challenges, evaluate projects, and drive change. 

Explore

Want to learn more or see our platform in action?

We’re here to help you design, measure, and drive engagement in a way that’s strategic and human. 

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Turn Insight into Impact

Explore real-world strategies, expert takes, and practical ideas to help you build better workplaces.

Ready to take action?

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Want to see how our employee experience platform works – live? Contact us today to schedule a no-obligation session with one of our specialists. You will get a personalized tour of the platform and can get an idea of whether our solution is the right fit for you.