5 min. read | February 16 - 2021
When did you Last (Re)visit Your Customer Journey?
The work with customer journey mapping and the understanding of your customer journey is important f...
Customer Experience Insights
Customer Experience
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6 min. read | January 27 - 2021
4½ Books That Are Not About Customer Experience ...
... but which will still help you get better at it.
Customer Experience
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3 min. read | October 30 - 2019
The Art of Surveys in Paris
I am quite fond of art. Great art, for me, is when the artist knows his trade and his craft. During ...
Customer Experience
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4 min. read | October 30 - 2019
Standin’ on a Mountain Top
... song by Seals & Crofts. However, on this July day, the only music you can hear is the cling-...
Customer Experience
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5 min. read | March 08 - 2019
Why Your Strategy Fails, and What you Should do Instead
The mood after the meeting of the governing board is sky-high.
Customer Experience
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5 min. read | May 04 - 2018
Avoid Harmful KPIs With 3 Tips From Behavioral Psychology
I am surrounded by KPIs. The infamous Key Performance Indicators. I provide advice to customers conc...